New iPhone Commercials Launched During 60 Minutes (Of All Shows)

Last night, 60 Minutes viewers were in for a surprise. Gadget Lab blogger Mark McClusky remarked that while the tech press salivates, Apple ended up choosing the venerable news magazine as a vehicle for its new iPhone commercials, complete with a final release date for the first time: June 29th.

McClusky speculates that by doing this, Apple is aiming straight for the mainstream market. They probably figure that anyone who can tell a computer mouse from a desk lamp is already busy leaving fingerprints on AT&T store windows.

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