Hepps had been vice president of Technology at IAC and Dow Jones’ FiLife.com personal-finance Website. She has also held technology positions with The New York Times and Barnes & Noble.
At the NBC Universal-owned online destination for women, she will lead technology strategy and development of all new applications.
Hepps will report to iVillage Networks executive VP Jodi Kahn, who said:
Tammy has proven, deep experience building world-class technology applications and infrastructure. She excels in leading successful teams on meaningful projects tied to bottom-line improvements, and will be a tremendous asset to iVillage.