NBCUniversal Names Digital Enterprises Exec

NBCUniversal has named Evan Shapiro executive vice president, digital enterprises; a new role at the company. Shapiro was previously president of Participant Media’s Pivot. He also served as president of IFC TV and Sundance Channel.

“Evan brings a robust understanding of emerging media trends and extensive experience programming for the millennial audience to NBCUniversal,” said Cesar Conde, NBCUniversal’s executive VP, in a statement. “He’s a seasoned strategic thinker with a strong track record of programming, production and digital marketing successes. His leadership will be a key asset as we continue to navigate the evolving marketplace.”

Shapiro will be based in New York and report to Conde. He begins December 8.