NBCLA Expands Weekend Newscasts
We’ve been hearing the whispers, and this week, NBC Southern California has made it official. Building on the ratings success of the station’s weekend newscasts, the Burbank-based affiliate is adding 5 p.m. Saturday-Sunday installments and expanding its existing Sunday 11 p.m. report to a full hour.
The anchor team of Robert Kovacik and Kathy Vara, who currently co-anchor the 6 p.m. and 11 p.m. weekend newscasts, will also co-anchor “NBC4 News at 5PM” on the weekends.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in