NBA Digital & Playdom Launch 'Dynasty' Game for Facebook

The passion with which so many basketball fans flock to social media sites has been rewarded once more. Just months ago, Lionside launched the first online sports game, NBA Legend, in which users on Facebook would create a player, enter the league, and follow a career through the league. Now, NBA Digital and Playdom have taken the next logical step and announced today the launch of NBA Dynasty, another social game also on Facebook with the salient difference of focusing on an entire team.

The passion with which so many basketball fans flock to social media sites has been rewarded once more. Just months ago, Lionside launched the first online sports game, NBA Legend, in which users on Facebook would create a player, enter the league, and follow a career through the league. Now, NBA Digital and Playdom have taken the next logical step and announced today the launch of NBA Dynasty, another social game also on Facebook with the salient difference of focusing on an entire team. Whereas in ‘Legend’, a user would make an avatar and acquire skills through practices in order to became an individual star in the league, playing against others online, ‘Dynasty’ takes that idea a step further an allows users to create and manage a franchise.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in