This week’s list of fastest growing games on Facebook based on daily active users contains an almost even split between the larger players in the space and the smaller developers. Though CityVille is nowhere to be seen as it suffered a loss this week, Zynga is still commanding two of the spots in the top 10 with FarmVille and Texas HoldEm Poker.
With a placement promotion by Facebook due to using Facebook Credits combined with a polished and unique game, It Girl by Crowdstar has been gaining momentum steadily ever since it launched. The game now boasts over 1.2 million DAU after increasing by another 4% this week.
Top Gainers This Week – Games
King.com debuted its Puzzle Saga game last fall, and we dubbed it a cute Puzzle Quest clone in our review here on Inside Social Games. Though the game has fallen quite a bit from its peak MAU of 775,749 down to just over 384,000, it reached its highest DAU to date this week after a 66% increase. It appears to be an increase in marketing dollars but could also have been a creative retention push to bring back players who had lost interest in the game.
Sony Online Entertainment has been struggling to have a breakout hit on Facebook, but Wildlife Refuge seems to be the best positioned to be successful. The game is lightweight, builds on existing game mechanics that have been proven to work, and features a built-in charity partnership as an added source of revenue. A sudden spike in DAU over the last week has brought Wildlife Refuge up to over 45,000. Sony Online is a leader in large-scale MMO games and with some experimentation they could very well have what it takes to crossover into the social games space.
We have mentioned Monster Galaxy multiple times, as Gaia Online’s Pokemon-style game seems to pop in and out of the top games. Monster Galaxy (also nicknamed MoGa) brings adorable critters with easy combat to make a game that appeals to both the male and female demographic. While the MAU seems to have steadied out throughout January, MoGa’s increasing DAU is still climbing its way up the chart. A 27% increase over the last week brings Monster Galaxy up to the third spot on this week’s list with one of the largest percentage increases out of the bunch.
Tami Baribeau is Senior Community Manager at ZipZapPlay and a contributor to Inside Social Games.