Model Artist: Ed Ruscha at Work and Play

Ed Ruscha has a way with words and a sharp eye for typefaces (the sleek and squared-off sans-serif that appears frequently in his paintings is “Boy Scout Utility Modern,” his own creation). He delivers thoughtful insights in a distinguished voice that shimmers with the broken short vowels and gentle cadence of his Oklahoma upbringing. Turns out he also makes a great fashion model. That’s Ruscha in the spring-summer 2012 lookbook for Band of Outsiders, Scott Sternberg‘s beloved Los Angeles-based label.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Spring Special

Save 30% Off an ADWEEK Subscription Today!

View Your Options

Already a member? Sign in