mobally releases mobile commerce platform API for rapid development of native retail apps

Mobile commerce company mobally has announced the release of its mobile engagement shopping platform API, aimed at helping businesses quickly create and release native retail apps on mobile. The move should help developers and businesses capitalize on the growing number of mobile shoppers, as apps created with the platform can offer the same features as a desktop experience, but with on-the-go freedom.

Using mobally’s platform, developers can create apps using their business’s existing e-commerce platforms, including payment and shipping solutions.