Microsoft Plays the Privacy Fool

Who wouldn't want a personal cloaking device?

Riffing off the controversy over its Do Not Track browser, Microsoft came up with something new for the tinfoil hat club: The Do Not Tracksuit.

With his tongue firmly planted in his cheek, Microsoft's vp of corporate communications, Frank Shaw, described the suit in a blog post as a "wearable computing appliance" that "blocks the wearer from being tagged, checked in, scanned, filmed, recorded, hashtagged or poked, in the real and virtual world."

What makes the Microsoft April Fools' joke so good—and almost believable—is that it has the patina of plausibility.

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