Microsoft Goes Retro with 'Child of the 90's' Video

Microsoft, a company that desperately wants to be in the now, decided to use its massive budget to rebrand one of its signature outdated products: Internet Explorer. In order to do this, the masters of “cool” created a viral video ad called “Child of the 90’s.” Everybody’s been sending it around today, so we guess it’s working.

It does make us want to go read Goosebumps, listen to Smashing Pumpkins and watch My So-Called Life re-runs.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Spring Special

Save 30% Off an ADWEEK Subscription Today!

View Your Options

Already a member? Sign in