Michelle Fields' New Title: Robotic Retweeter

When reporters tweet links to news stories, they often include a specific line or write a snappy description of what they found interesting. Doing so alerts followers that the reporter actually read the story and gleaned something.

For example, Business Insider‘s Joseph Weisenthal recently tweeted a link to a column about trouble with the Federal Reserve. Weisenthal pulled the colorful (if nauseous) line “The Fed is in a hole—a Jackson Hole,” which appears halfway through the column and tweeted it with the link.

Likewise,

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