Michael Ian Black's Sponsored Tweet For Dos Equis Gets Serious Flack From Twitterverse
Stand-up comedian, actor and author Michael Ian Black has amassed almost 2 million Twitter followers since his first tweet pre-2010.
The Twitter early adopter is opinionated about everything from Angie Harmon’s hair to guitar solos – as well as his right to send and get paid for sponsored tweets.
Last week, like many Twitterers with a high volume of followers, Black was commissioned by Dos Equis to send out a “sponsored tweet” from his account:
I just turned myself into a Most Interesting Person with the new @DosEquis
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in