It’s going to take more than “clean up in aisle seven” to wash this one away.
Wal-Mart Mexico, or Walmex, has come under fire for allegedly hosting a cockfight in its Boca del Rio store in order to promote a soda company.
What happened to good old fashioned free samples?
If the allegations are proven true, the retailer could face fines of up to 96,000 pesos ($7,240), as cockfighting is illegal in Boca del Rio.
A Walmex spokesman, Antonio Ocaranza, said the the promotion was not actually a cockfight, as the roosters weren’t armed with blades, no betting took place, and none of the roosters were harmed.
“It wasn’t a cockfight,” Ocaranza told Bloomberg. “There wasn’t anything that would be in violation of any game regulations.”
Photos of the event (below) depict the penned roosters looking agitated and appearing to attack one another…so, there were cocks, and they fought, but it wasn’t technically a “cockfight” because the birds weren’t wielding weapons? Lovely, then.
Animal rights proponents and generally-horrified persons don’t seem to quite buy that technical argument, and have been sharing the story and photos via social media, adding fuel to the fire.
— Crayton Harrison (@crayton_h) September 18, 2014
We know it’s hard to imagine enjoying a soda without the added entertainment of battling birds, but perhaps Wal-Mart will consider leaving it out of its next soda promotion just the same.