Why Messenger Users Don't Need Facebook Accounts (Infographic)

When Facebook eliminated the need for Messenger users to have accounts on the social network, countries with lower Facebook penetration were behind the move.

When Facebook eliminated the need for Messenger users to have accounts on the social network, countries with lower Facebook penetration were behind the move.

GlobalWebIndex pointed out the following countries where more than 20 percent of Internet users do not have Facebook accounts:

GWI said in an email to SocialTimes:

In a clear move to boost user numbers further–and hence, to maximize the new revenue streams it has been exploring on Messenger–Facebook will be hoping to attract those who have still not signed up to the service, as well as those individuals who have left the social network in recent years.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in