The social network announced that it combined Messenger Day and Facebook Stories into a single experience, dubbed Stories.
Other Stories-related updates include:
- Stories are being extended to groups, events and pages.
- Stories are also being added to the Facebook Lite low-bandwidth alternative application.
A Facebook spokesperson said in an email to Social Pro Daily: “People are still using the Stories format, and people want an easier way to share Stories across platforms. We’re introducing a new experience simply called Stories, which will connect Facebook Stories and Messenger Day. Any photos or videos you add to your Stories will appear on both Facebook and Messenger, and will be shared with the same audience across both.”
The social network continued, “Most people’s experiences on Facebook are determined by the groups they join, the events they attend, and the pages they follow. So additionally, we are introducing Stories to these surfaces. We’re also adding Stories to the Facebook Lite app so people can view photos and videos posted to Stories throughout the day, regardless of internet bandwidth.”
Facebook indicated that users had been sharing Facebook Stories and Messenger Day stories, saving photos or videos and posting that content to the other, adding that users expressed a preference to read replies to their Stories in Messenger, rather than in a separate inbox, so stories viewed on either Facebook or Messenger will be marked as seen on the other platform.
Facebook product manager Connor Hayes told Josh Constine of TechCrunch, “We needed to make it easier for people to share Stories across different apps. Some people actually thought these experiences were already connected. We feel like it would make sense.”
The social network also shared the following reminder of audience settings that are available to users for Stories, saying that any changes made to their preferences will automatically update across both Facebook and Messenger:
- Public: Facebook followers, Facebook friends, and people you’ve chatted with on Messenger will see Stories. You only have the option to share with your Facebook followers when posting from Facebook.
- Friends and Connections: Facebook friends and people you’ve chatted with on Messenger—but may not be friends with on Facebook—will see your Stories on both platforms.
- Friends Only: Only Facebook friends will see your Stories on both platforms. People that you only chat with on Messenger will not see your stories.
- Custom: Select speciﬁc people that you only want to see your Stories on both platforms.
- Hide Your Story From: Select speciﬁc people that you don’t want to see your Stories on both platforms.
Facebook said the ability to post Stories to groups is “coming soon,” and starting this week, Stories can be added to events, with multiple attendees being able to contribute photos and videos, which are only visible to users who are connected to those events (either by marking themselves as interested in or attending).
Hayes told TechCrunch’s Constine the goal was to “give multiple people the opportunity to tell a Story from multiple different angles.”
As for pages, the ability for page administrators to create Stories for followers will launch “over the coming month,” and page admins with access to the feature will see a Create Story button in their pages’ Timelines on their mobile devices.
Facebook added that Stories from pages will only appear on those pages’ Timelines or in News Feed if they are specifically posted to those locations.
Finally, the recently introduced ability to share Instagram Stories via Facebook was tweaked so that those Stories are shared to Messenger, as well, without the need for users to manually do so.