With its successful e-commerce site, a new YouTube channel and fast-growing website, Mental Floss has already expanded far beyond its roots as a quirky print magazine. In a memo this morning, Mental Floss co-founder and president Will Pearson announced that even more changes are afoot at the Felix Dennis-owned title.
First off was the appointment of co-founder and editor Mangesh Hattikudur to the role of chief creative officer. “It became clear that we needed Mangesh to guide the creative side of all divisions of the company full-time,” wrote Pearson, “and not just in the time he had to spare between editing each issue of the magazine.”
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