Medium: An Ideal Content Marketing Platform? (Infographic)
Almost any idea can find an audience on Medium, as long as it is well developed and meaningful. In other words, it’s the ideas that are important, not the authority behind them.
Content marketing is only useful when it reaches the right audience. While there are many small steps to success, network selection could be the earliest decision that makes or breaks a campaign. An infographic from Yourescapefrom9to5.com takes a look at why Medium might be the perfect choice for content marketing.
For those unfamiliar with Medium, it’s a blogging platform with an emphasis on quality content rather than the quantity of content. Almost any idea can find an audience on Medium, as long as it is well developed and meaningful.
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