Martha Stewart Living Omnimedia's Gael Towey: iPad App Will Influence Print Edition
Man bites dog: Martha Stewart Living Omnimedia editorial director and creative head Gael Towey told paidContent the publisher’s second iPad app, set to debut in early 2011, will influence the production of the print edition of Martha Stewart Living.
The app is completely independent of the magazine, and paidContent reported that it opens with an animated image of a single peony blooming, made up from 180 stills photographed over 10 hours to create the effect of the petals opening.
Towey
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