March Madness: Kentucky Dominates on Court, Social Media

According to Falcon Social, Kentucky was the most talked about team on social through this weekend.

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The University of Kentucky is the odds-on favorite to finish the NCAA Men’s Division I Basketball Championship tournament undefeated, but the Wildcats are also scoring on social media. According to Falcon Social, Kentucky was the most talked about team on social through this weekend.

Here’s a look at the most talked about teams:

  • Kentucky buzz: 21.5 percent
  • Duke buzz: 15.5 percent
  • Virginia buzz: 14 percent
  • Kansas buzz: 12.1 percent
  • Villanova buzz: 11 percent
  • Wisconsin buzz: 9.8 percent
  • Arizona buzz: 9.3 percent
  • Gonzaga buzz: 6.8 percent

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Discussion around the University of Virginia (green line) spiked the highest of any school when they were upset sunday by Michigan State.

Most of the buzz comes from news sources (51 percent) with Twitter the second-most popular place to talk about the tournament (40 percent). Blogs accounted for 6 percent of the discussion, Facebook 3 percent, followed by Google+ and YouTube with less than 1 percent.

Readers: Who do you think will win the tournament?

Image courtesy of Kentucky Basketball on Facebook.