A total of 21 of the Fortune 50 companies have left their Facebook Community Pages untouched, according to a study by B.L. Ochman for AdAge.
The other 29 members of the Fortune 50 have official Facebook pages, but the unedited Facebook Community Pages of the 21 companies contain only Wikipedia information and unmonitored posts by Facebook users.
Ochman cited Valero Energy, Boeing, and Wellpoint as examples.
She wrote that in the event of an oil spill, the lack of oversight on the Valero Community Page could leave the company vulnerable to a public-relations fiasco.