A video of two German kids—Michel and Sven—performing a magic trick that ends very, very badly went viral over the weekend, garnering over 2.2 million views and shocking and awing viewers everywhere. In the video, Sven does the old tablecloth trick and it ends in Michel being crushed (possibly to death) by a huge bookshelf. Those of you that were feeling guilty about chuckling when Michel got crushed, not to worry! As you’ve most likely guessed, the video is a fake.
Michel and Sven’s trick is apparently a viral advertising campaign for a German variety show called GOP Varietéshow. The campaign is called Stoppt Die Show. If you visit the campaign website you’ll find an explanation in German, which is roughly translated with Google Translate as follows (please feel free to correct me if I’m wrong):
“Do you believe everything that you see on the Web? No psychological or physical harm has come to any of the guests of GOP vaudeville shows. Michael and Sven are enjoying perfect health and their mother, Mrs. Boeckel, is an enthusiastic supporter of GOP.”
This video isn’t the only one in the campaign. It is preceded by three videos in which the brothers unsuccessfully attempt to perform the tablecloth trick. The same YouTube channel also features a wedding dance video in which a bride is accidentally catapulted across the room while dancing with her groom.
Check out the other three Michel and Sven videos below and let us know what you think of the campaign. Did it have you fooled?
Megan O’Neill is the resident web video enthusiast here at Social Times. Megan covers everything from the latest viral videos to online video news and tips, and has a passion for bizarre, original and revolutionary content and ideas.