Magazines Are 92 In The Hole...Or Are They?

Hey! Check out the update to this post here, because we want you to get the whole picture….

187 magazines launched in the first half of 2009, but 236 folded and 43 went online only, for a net loss of 92 titles, according to MediaFinder, which tracks magazines for marketers and PR professionals.

Regional interest magazines took the brunt of the downturn, with 27 titles folding. Though each of these magazines probably employed a fifth, tops, of the folks working at a place like Vibe or Blender, in aggregate that’s a lot of laid-off, out of work magazine staff.

It’s interesting, we think, that MediaFinder is treating the act of going online-only as the kiss of death.

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