A Word Made Up by Mad Magazine

A giddy author pays a visit to Al Jaffee at his Midtown studio.

Leah Garrett, a native of Newton, Mass. and currently a professor of Jewish culture at Monash University in Australia, is working on a book about Mad magazine and Jewish culture. For that project, she recently paid a visit to the magazine’s eminence grise, 94-year-old illustrator Al Jaffee.

Jaffee was born with the first name Abraham, but changed it to something that sounded less Jewish. During Garrett’s visit to his Midtown studio, he stressed the imprematur of Yiddish on the way his mind operates, the beginnings of the magazine and a famous bit of Mad vocabulary.

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