Looking for a Few GOOD 'Brand Apostles'

Wow, what a difference a year makes at GOOD. Around this time last year, we wrote how the media company, infused with cash from its “Pepsi Refresh” marketing project, was putting serious bucks into its editorial side. They had 19 job positions open. Several of those positions would later be filled by journalist Ann Friedman and the team she assembled to run GOOD magazine. Friedman’s tenure helming the mag was generally considered to be a major journalistic improvement over GOOD’s previous incarnations.