LinkedIn Is 4X Better At Converting Leads Than Twitter [STUDY]

Businesses use social media for a variety of reasons, but they often share one thing in common: they’re looking to convert likes, follows and connections into leads and sales.

There is a big debate in the social media world about which network and strategy works best to benefit businesses, but new data shows that LinkedIn might just be the network of choice for connecting B2B companies with their customers.

Web Ink Now reached out to HubSpot to determine the best social network for B2B companies, and found that LinkedIn produced the highest visitor-to-lead conversion rate.

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