Lifehacker Launches Parenting Vertical 'Offspring'

The first big content stamp applied by new EIC Melissa Kirsch

A couple of weeks before the Memorial Day weekend holiday, Lifehacker editor in chief Melissa Kirsch sent out the following email to staff. As you can see, it was a good one, formalizing the arrival of a quartet of qualified individuals:

Hello Team Lifehacker,

I’m quite excited to introduce some people who are joining our team in the coming weeks. In addition to two new staff writers joining us, we also have a new social editor and a three-person video team.

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