LG Launches Smartphone App Store: But, I Can't Name a Single LG Phone

The iPhone app phenomenon has caused yet another app store to emerge…

LG launches app store, initial focus on Asia

They’re smart to focus on Asia first where they presumably have greater brand awareness than elsewhere in the world. LG will, in my opinion, have a problem getting traction in the U.S. My impression is that most consumers (including me) have see many LG models on phone store web sites but probably can’t name a single model.

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