Latino-Owned LATV Hires New Lead Anchor

You may not recognize the name Eduardo Blancas (pictured), but this veteran journalist proudly claims in his bio that he was the only American TV reporter to broadcast from within the Kosovo, Yugoslavia war zone. He can now add lead anchor of LATV’s Noticias newscast to his impressive resume.

LATV is the only remaining Latino-owned TV network in the U.S. The Noticias program airs Monday through Friday at 5 p.m. PT—8 p.m. ET. Per today’s press release:

“Eduardo fits the bill perfectly for our viewers because he is passionate about not just reporting today’s news but making it relevant for how and why today’s news matters in our lives,” said Luca Bentivoglio, COO LATV. “Eduardo connects with viewers because he draws them in to dialogue as a community, as an informed public.”

Blancas, a two-time graduate of Pepperdine, has also taught at UCLA.