Latest Data on Facebook’s US Growth by Age and Gender – November 2, 2009
We’ve been keeping track of Facebook’s self-reported demographic statistics on the US market for a while now, and here’s the latest update for November 2, 2009. While Facebook says these stats, provided to advertisers, are not necessarily real time, they do give us a sense of how Facebook is growing.
On the whole, Facebook’s US audience grew by 6.8% in October to 94.2 million uniques (compare to latest data from Quantcast, Compete, and comScore). Here’s how Facebook’s gender and age numbers break down as of today:
(Note: about 5% of users do not report either gender or age, and are not included in this chart.)
Where did the growth come from? Primarily from younger audiences.
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