Latest California Watch Story Cost Half A Mil To Produce
California Watch’s three-part series “On Shaky Ground,” produced over 20 months and including maps, databases, an iPhone app, and a hashtag, cost $550,000 to produce, says Ken Doctor at Nieman Lab.
Most of that was in staff time. But it’s still half a million dollars. “That’s now a huge sum of money to a newsroom, even a metro-sized one. Ask a publisher whether he or she is willing to spend a half a million on a story, and you know the answer you’ll usually get,” he says.
That’s
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