Another Stupidly Misguided Tweet From @KennethCole (And He Confirms He's Doing It On Purpose)

A couple of years ago fashioner designer Kenneth Cole put his foot very much in his mouth when he jumped on a trending hashtag to promote his new range of clothing. Nothing particularly unusual about that on Twitter – people abuse hashtags all the time – except in this case, Cole thought it wise to use the #Cairo hashtag, which was being widely shared in the wake of protests amidst the revolution across Egypt. Even worse, he personally tweeted the post himself.

In the wake of a massive backlash the offending tweet was quickly removed.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Spring Special

Save 30% Off an ADWEEK Subscription Today!

View Your Options

Already a member? Sign in