Karl Lagerfeld, Lady Gaga Contribute Designs for 'Save Japan!' Charity T-Shirts

As many a PBS pledge drive has taught us, it’s easier to persuade people to donate to charitable causes when t-shirts and tote bags are involved. The Save Japan! Project set out to boost the covetability quotient of its philanthropic merch by asking celebrities such as Karl Lagerfeld, Lady Gaga, Gwyneth Paltrow, and Lanvin artistic director Alber Elbaz to contribute sketches and personal notes of support to feature on a line of ten t-shirts that will benefit the Japanese Red Cross to aid recovery from the Great East Japan Earthquake.