Mobile Web 2.0 services – social networking, UGC, search, IM and LBS – will be a $22.4 billion global market in 2013, up from $5.5 billion in ’08, according to a new Juniper Research report.
The report forecasts that mobile social networking and user-generated content will generate $11.2 billion in 2013, skyrocketing up from $1.8 billion this year. The growth in mobile search and instant messaging will be more contained, it says.
“Combining the power of the social network map – namely: ‘who I know, how I know and where I know’ – with that of mobility, presents the greatest opportunity for revenue generation of any of the applications as defined within Juniper’s Mobile Web 2.0 framework,” said Juniper analyst and report author Ian Chard.
More details of the report, “Mobile Web 2.0: Leveraging Location, IM, Social Web & Search, 2008-2013,” are available at Juniper’s Web site.