Juniper: Mobile Web 2.0 Services Worth $22.4 Billion in 2013

Mobile Web 2.0 services – social networking, UGC, search, IM and LBS – will be a $22.4 billion global market in 2013, up from $5.5 billion in ’08, according to a new Juniper Research report.

The report forecasts that mobile social networking and user-generated content will generate $11.2 billion in 2013, skyrocketing up from $1.8 billion this year. The growth in mobile search and instant messaging will be more contained, it says.

“Combining the power of the social network map – namely: ‘who I know, how I know and where I know’ – with that of mobility, presents the greatest opportunity for revenue generation of any of the applications as defined within Juniper’s Mobile Web 2.0

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in