Jeff Greenspan Named Chief Creative Officer of BuzzFeed
BuzzFeed has named Jeff Greenspan its new chief creative officer. Greenspan was most recently communication designer at Facebook. He had been with the social network since last year. Prior to that Greenspan worked as a creative director for BBDO New York.
“Agencies have been making creative for 100 years that targets individuals, but the social web requires ad creative to be re-envisioned for sharing among groups,” said Jonah Peretti, founder and CEO of BuzzFeed. “Jeff is the perfect leader to work closely with a small group of leading brands to push advertising creative into the social age.”
“BuzzFeed
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