Jackie Stone has been working in online media since 1995, when the Internet as we know it today was just a baby. At the time, Stone was an account supervisor for the Promotion Development Group and pioneered the first web-based marketing efforts for companies like Budweiser and Macy’s. Stone has also contributed her marketing talents to top digital companies, including AOL and About.com. These days she is the senior vice president of marketing for Spanfeller Media Group, which publishes The Daily Meal and The Active Times.
In the second week of Mediabistro’s Profit From Your Passion series, Stone offers advice to anyone looking to break into the ever-evolving world of marketing: “Ask a lot of questions. I feel a lot of people are scared [of that]. I asked a lot of questions in my career, and I think it got me to where I am.”
Check out the video below to learn about Stone’s innovative content strategies for The Daily Meal and the best career advice her dad ever gave her.
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