Is SuperWall Worth $10 Million?

Rock You CEO Lance Tokuda has told the New York Times that in regards to his SuperWall application, “If you told me you were going to write me a check for $10 million, I’d say, ‘Forget it.’” If you valued applications based on adonomics, who values the application at close to $12 million, that may not sound like a bad idea. Unfortunately though, the risk exposure for SuperWall is insanely high. For an application which is not extremely complicated, this valuation might seem a little ridiculous.