Facebook Makes It Easier for iOS Game Developers to Add App Events

Facebook announced a move aimed at helping developers of iOS games keep game players engaged, as the social network took steps to make it easier for those developers to add app events to their games

TribeziOSAppEvents650Facebook announced a move aimed at helping developers of iOS games keep game players engaged, as the social network took steps to make it easier for those developers to add app events to their games.

App events allow developers to analyze how users are engaging with their applications and adjust their ad campaigns accordingly.

Software engineer Ramkumar Natarajan provided more details in a post on the Facebook developer blog:

We’re now making it even easier for iOS developers to implement app events in their apps.

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