Interview: 21-Year-Old App Developer Brian Wong Talks About Virtual and Real Achievements
Brian Wong never imagined he would become the world's youngest venture-funded entrepreneur when he founded Kiip in 2010. Nineteen years old and newly laid off from Digg, Wong was in a plane when he noticed that the other passengers were happily playing games on their smartphones. Seeing a potentially "huge market for advertising" through games on mobile devices, Wong decided to create a rewards system for gamers. Eighteen months later, the mobile app dispenses 5 rewards every second from brands like Pepsi and Best Buy, and Wong is building a brand of his own.
Brian Wong never imagined he would become the world’s youngest venture-funded entrepreneur when he founded Kiip in 2010. Nineteen years old and newly laid off from Digg, Wong was in a plane when he noticed that the other passengers were happily playing games on their smartphones. Seeing a potentially “huge market for advertising” through games on mobile devices, Wong decided to create a rewards system for gamers. Eighteen months later, the mobile app dispenses 5 rewards every second from brands like Pepsi and Best Buy, and Wong is building a brand of his own.
“Back in 2010,” said Wong, “the ways advertisers were monetizing was abysmal.”
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