Instagram is Now Worth More Than Twitter

Instagram is Now Worth More Than Twitter

Instagram now has a higher valuation than Twitter.

On paper, at least.

On Friday, Citigroup upgraded Instagram from $19 billion to a new valuation of $35 billion.

That makes Instagram “worth” more than Twitter, which has a market capitalisation of $23 billion.

Of course, Twitter is an actual, public company, and that value is genuine. Instagram’s is theoretical.

Still, Twitter was worth almost $40 billion this time last year, before dropping below $18 billion market cap in May.

Instagram’s pricing is based on its rapid

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Spring Special

Save 30% Off an ADWEEK Subscription Today!

View Your Options

Already a member? Sign in