Brands With Business Profiles on Instagram Can Now Schedule Organic Posts

They can also view public posts that they were mentioned or tagged in

Business profiles on Instagram gained a lot more flexibility with Tuesday’s announcement of changes to the Instagram Graph API (application-programming interface).

The changes only affect businesses’ organic content on the network, and not ads.

Businesses on Instagram will now be able to:

  • Schedule organic posts
  • View public posts that they have been mentioned or tagged in
  • View other business profiles

The features introduced Tuesday join last July’s Instagram Graph API update, which added organic insights and comment moderation.

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