Instagram Debuts Video Sharing

Who's the Instagram of video? Instagram, of course.

Who’s the Instagram of video? Instagram, of course.

In Facebook’s hyped announcement today, Instagram CEO Kevin Systrom announced that the photo-sharing service is rolling out video-sharing.

“This is the same Instagram that we all know and love, but it moves,” said Systrom.

The Facebook subsidiary hopes that its take on video sharing will be simple and beautiful enough to out-compete Twitter’s Vine and other existing video-sharing apps.

The app merely adds a video-camera icon to its familiar interface. Users can record 15-second videos with multiple clips.

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