Startup Inmoji creates clickable branded icons (similar to emojis and stickers) that are used in messaging apps. Smartphone users who click through an Inmoji are greeted with everything from location-based services to ecommerce to ride-sharing services that they can instantly share with friends. An Inmoji could link to movie or concert tickets, Spotify songs or coffee coupons.
Today, Inmoji, which was founded in 2014, is announcing a partnership with the second-largest operating system in India, Indus OS.
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