INFOGRAPHIC: Super Bowl TV Ads Get The Glory, But Is Facebook A Better Buy?

It sometimes seems as if Super Bowl ads draw more attention than the big game itself, but Ampush, a Facebook Strategic Preferred Marketing Developer, shared some statistics which show that advertising on the social network may actually be more beneficial to brands than shelling out some $4 million for 30-second spots during the telecast.

AmpushSuperBowlInfographicTeaser650It sometimes seems as if Super Bowl ads draw more attention than the big game itself, but Ampush, a Facebook Strategic Preferred Marketing Developer, shared some statistics which show that advertising on the social network may actually be more beneficial to brands than shelling out some $4 million for 30-second spots during the telecast.

Numbers pointed out by Ampush included:

  • Facebook boasts the largest national audience, with 198 million monthly active users in the U.S., followed by the 108 million people projected to watch the Super Bowl in the U.S.,
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