INFOGRAPHIC: Airlines, Particularly KLM, Soar In Terms Of Facebook Customer Service

The airline industry was the most responsive to customer-service questions on Facebook in the fourth quarter of 2013, while the telecommunications industry fielded the most queries, and airline KLM was the best performer on Facebook, both for the fourth quarter and the full year of 2013, according to the latest Socially Devoted report from analytics provider Socialbakers.

ManInAirportWatchingPlane650The airline industry was the most responsive to customer-service questions on Facebook in the fourth quarter of 2013, while the telecommunications industry fielded the most queries, and airline KLM was the best performer on Facebook, both for the fourth quarter and the full year of 2013, according to the latest Socially Devoted report from analytics provider Socialbakers.

Socialbakers also found that:

Twitter received more social care questions, at 59.3 percent to Facebook’s 40.7 percent, but Facebook’s response rate was 59.4

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