Voters increasingly are turning to social media to stay informed about the 2016 presidential race. According to new data from programmatic advertising company RadiumOne, social channels are the second most popular way for voters to keep up with political news. In fact, one in three voters follows at least one candidate on social media.
The survey of 1,600 people ages 18 to 64 found that Facebook was the most popular social channel for voters (followed by Twitter and YouTube).
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