INFOGRAPHIC: Why Facebook’s Plans for Messenger Will Work
Will Facebook’s plan to transform its Messenger application into a platform for businesses be successful? GlobalWebIndex believes the answer is yes.
Will Facebook’s plan to transform its Messenger application into a platform for businesses be successful? GlobalWebIndex believes the answer is yes.
GWI shared some statistics about how Facebook users gravitate toward messaging, saying in an email to SocialTimes:
Messaging a friend on a 1-to-1 basis is the second-most-popular behavior on the social network. Some 59 percent of active users are currently doing this, indicating just how much potential there is to migrate these individuals across to Messenger.
There’s good news for Facebook elsewhere, too.
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