How to Increase Engagement on Google+ [Infographic]
Short, simple posts generate the widest reach in terms of +1s and shares, while longer posts enjoy more engagement in the comments section.
With more than 300 million active users, Google+ has become the second largest social network with some analysts predicting Google+ overtaking Facebook in 2016.
Google+ already generates nearly as much engagement per follower as Facebook, and twice as much as Twitter. And Google+ refers the most “quality” traffic.
Thus, moving beyond simple shares to more meaningful social engagement on Google+ is crucial for brand recognition and relationship building.
Digital Information World created the infographic below, detailing key strategies for increased engagement on Google+, including how to create an optimal post on the social network.
infographic courtesy of digitalinformationworld.com
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