If It Works for Geeks... | PR's Bastard Child? | Promoting Scoble | It's All About Ads
TechCrunch: Definition Of A Successful PR Stunt
PR Squared: The Bastardization of Social Media
Scobleizer: Why I pay PR people millions and millions
NYTimes (via Romenesko): Are Special Sections Created Simply To Get Special Ads?
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