Hulu, Joost Offer Alt. Video Outlet to YouTube Nation
In March, Hulu.com, the much-buzzed-about Web video joint venture between NBC Universal and News Corp., reached 2 million unique users per Nielsen Online. (Previously, the site had been in beta.)
The site, which features a growing array of long-form, repurposed television content (ranging from NBC’s Medium to Fox’s The Simpsons) generated 15.7 million streams during the month, according to Nielsen.
Meanwhile, rival long-form video hub Joost, which itself came out of beta last October, has beefed up its offerings and added new high-level executives.
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