HubSpot Acquires Twitter App Directory Oneforty, Invents The "Tweet Release"

Leave it to HubSpot, the social media marketing company, to announce their acquisition of the Twitter app directory Oneforty in a series of hashtag and @mention-rich tweets.


Starting with this tweet:

Today @HubSpot acquired @oneforty, a social media marketing company based in Cambridge, MA. #Hub140 – http://bit.ly/Hub140

HubSpot announced that it has acquired Oneforty.

Oneforty is the brainchild of entrepreneur and marketer Laura Fitton, and is designed as a directory of useful Twitter apps for businesses and marketers. Oneforty also includes a collaborative social media management platform.

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